The back of Back...
Ann Sofie
Back, I love it, I can recognize the "cheap" esthetic and the way of
been inspirited by "ugly- cheap" things, I can find that attractive
in some wired way too, the idea that someone comes up with an idea (earning
money on a mass produced thing), then it been realized, factory's or machines
build up to produce and sell for less money... but also the way of good or bad
taste, who decide what is good/bad... and then a great and investigatory person
and artist as Ann Sofie Back doing art out of the idea, and let us be a part of
it in a same same but different situation or context.
Artist has to sell, and off course that´s a goal,
but to exist and provoker is forgotten in our consumer society I think, as Albert
Camus say; you need to be against you time to do great
art. I believe it´s something to think about, you need to reflect, not just buy
the things you see... THINK! and act...
I have to say that I was very happy after I Ieft
the opening of Ann Sofie Back - Everything Must Go! exhibition. I will absolutely
return and hopefully also buy some of her products (talking about consumer
society, and I NEED TO HAVE!!!), just to remember the great idea about the exhibition.
Ann-Sofie Back (born1971) is the 2014 winner of the Torsten and Vanja
Söderbergs award at one million Swedish kronor.
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